EFFECTIVE AS OF 30 SEPTEMBER 2026
Updated: 30 September 2026.
This Privacy Policy ("Policy") informs you about which personal data we collect, how we process it, and how we protect it. The Policy applies to data collected through the website www.cw-cbs.rs and other forms of communication you initiate with us, including email, telephone contact, event registrations, newsletter subscriptions, and service inquiries.
CBS International d.o.o. Belgrade, with its registered office at Tadije Sondermajera 11, Belgrade, Serbia (hereinafter: "CBS," "we," "us," or "our"), processes data on its own behalf and on behalf of our affiliated companies in accordance with the Law on Personal Data Protection of the Republic of Serbia, and the General Data Protection Regulation (GDPR), where applicable.
CBS International d.o.o. Belgrade
11 Tadije Sondermajera St
11070 Belgrade, Serbia
e-mail: office@cw-cbs.rs
At times we may request that you voluntarily supply us with personal information. Generally, this information is requested when you register for an online service, when you provide information in connection with an online transaction or when you contact us in relation to the Website or our services.
When you register with us, we may ask for information such as:
We may keep a record of the information. This is necessary for us to recognize you as a registered Website user. We may keep a record of your preferences so that we can tailor our offers and services to you. We do not store your personal data longer than is legally permitted and necessary for the purposes of providing our services or any relevant part of our services. The storage period depends on the nature of the information and on the purposes of processing. The maximum period may therefore vary per use.
Once you have registered, you may join our discussion forums and we may hold information about you from your use of such discussion forums.
When you enter a competition, register for a client event or other promotional event, we may ask for your name, address, telephone number and email address so we can administer the event.
If you choose to give us personal information via the Website that we or our business partners may need, for example, to correspond with you, we will use such information to do so. If you tell us that you do not wish to have this information used as a basis for further contact with you, we will respect your wishes.
We will use your personal details and information we obtain from other sources to provide you with information about our services, for administration and customer services, for direct marketing via email and to ensure that the content, services and advertising that we offer are tailored to your needs and interests.
We may need to share your information with our service providers and agents for these purposes. We may disclose personal data in order to comply with any applicable law, order of a court of competent jurisdiction or of any supervisory, governmental or regulatory body, in or outside your country of residence. We may also disclose personal data in the event of a merger, sale or reorganization where we are required to transfer personal information to a third party involved in such process. We intend to continue improving the content and function of our Website. For this reason, we may monitor customer traffic patterns and Website usage to help us improve the design and layout of our Website and provide content of interest to you.
We process information needed to respond to a request for services or perform a contract on the basis of the relevant pre-contractual steps or contract; information required by law on the basis of our legal obligations; and information necessary for proportionate business administration, Website security and the protection of legal rights on the basis of legitimate interests, subject to your rights and interests. Optional analytics and consent-based marketing rely on your consent. Where information is required for a contract or by law, we will explain this when collecting it and the consequences of not providing it.
For details of cookies, similar technologies and your choices, please see the Cookie Policy available from the Website footer. Optional analytics and marketing technologies are used only with your prior consent for the relevant purpose.
With your analytics consent, we use Google Analytics 4 (GA4), a service provided by Google, to understand how visitors use the Website and improve its content and performance. The data may include pseudonymous cookie identifiers, pages visited, interaction events, referral information, browser and device details, language and approximate location. These identifiers may be personal data even where they do not directly identify you by name.
Google states that GA4 does not log or store individual IP addresses. IP addresses are used at collection to derive approximate location and are then discarded by Analytics. This does not mean that all analytics data are anonymous. We do not intentionally send contact details, enquiry text or other directly identifying form contents to Google Analytics.
Our legal basis for optional Website analytics is your consent. You can refuse or withdraw it at any time through Cookie Settings without losing access to the main Website. Google Analytics collection is blocked until consent and stops after withdrawal. Analytics consent does not authorise personalised advertising or unrelated reuse of your data.
Google and authorised service providers receive analytics data for the purposes described above. Processing may take place outside Serbia, including in the United States, subject to the safeguards described below. Further information is available at https://policies.google.com/privacy and https://policies.google.com/technologies/partner-sites.
User-level and event-level analytics data are retained for [CONFIRM GA4 RETENTION PERIOD BEFORE PUBLICATION] and then deleted in accordance with the configured retention settings. This period differs from cookie expiry; aggregated reports may be retained separately where they no longer identify individuals.
Subject to your consent, we may share your information within our international partnerships, group companies and affiliated organizations and with our business partners for marketing purposes or we may send you information about other organizations' goods and services. Also, on the basis of your consent, we or any business partners may contact you, directly or via our agents, by mail, telephone, fax, SMS or other electronic messaging service with offers of goods and services or information that may be of interest to you.
We may from time to time transfer your personal information to our service providers in other countries or jurisdictions which may not provide the same level of data protection as the country in which you are based if necessary, for the above purposes.
International transfers are made only where permitted under applicable data protection law. Where required, we use an applicable adequacy mechanism or legally recognised contractual safeguards, together with additional measures where necessary. GDPR transfer mechanisms are applied where GDPR applies and do not replace requirements under Serbian law. You may contact us for information about the safeguards relevant to your data and a copy, subject to protection of confidential information. If you provide another person’s data, you must be entitled to share it and inform them of this Policy; this does not remove our own transparency obligations.
We offer the use of a secure server and Secure Socket Layers (SSL) encryption technology to protect your information. However, given the electronic nature of the internet, by using this Website, you accept the inherent risks in doing so, including, but not limited to, the security risks of interception, unauthorized access, the risks of corruption and the risks of viruses or other harmful devices.
The Website does not currently offer an AI chatbot or generative-AI assistant. We do not use Website interactions to make decisions based solely on automated processing that produce legal or similarly significant effects for you. Statistical analysis in services such as Google Analytics is described separately above.
If we introduce an AI feature that processes personal data, we will first assess its purpose, lawful basis, security and privacy risks and provide appropriate information before the processing begins. Where appropriate, this will include the relevant provider, data categories, retention and transfer arrangements, and access to human review. Any consent required by law will be requested separately; this Policy is not blanket consent to future AI processing.
You have the right to access and be informed about any of your personal data processed by us. You may also request a copy of your personal data.
In case the processing is based on a consent granted by you, you may withdraw the consent at any time.
Withdrawal does not affect the lawfulness of processing carried out before withdrawal. Refusing or withdrawing consent to optional analytics or marketing does not prevent access to the main Website or services that do not depend on that processing.
You have the right to have your incorrect or incomplete personal data stored by us corrected or completed by contacting us.
You may also request from us to delete your personal data from our system. We will comply with such request unless we have a legitimate ground to not delete the such personal data.
You may have the right to object to certain use of your personal data if such data are processed for other purposes than necessary for the performance of our services or for compliance with a legal obligation.
You may object at any time to processing for direct marketing, including related profiling, and we will stop that processing.
If you object to the further processing of your personal data, this may lead to fewer possibilities to use our services.
You may request from us to restrict the processing of your personal data for example when your data erasure, rectification or objection requests are pending and/or when we do not have legitimate grounds to process your data. Such request may also lead to fewer possibilities to use our services.
You have the right to receive personal data you have provided us in a structured and commonly used format and to independently transmit those data to a third party.
You may exercise your rights by writing to the postal or email address above. Please describe your request and provide sufficient information to locate the relevant data. We request additional identification only where reasonably necessary. We respond within the period required by applicable law, normally within 30 days under Serbian law, and explain any lawful extension or refusal. Requests are normally free of charge; exceptions apply only as permitted by law.
In case you consider our processing of personal data to be inconsistent with the applicable data protection laws, a complaint may be lodged with the local supervisory authority for data protection.
In Serbia, you may complain to the Commissioner for Information of Public Importance and Personal Data Protection (Poverenik za informacije od javnog značaja i zaštitu podataka o ličnosti): https://www.poverenik.rs. This does not limit your right to contact another competent supervisory authority or seek judicial protection where applicable.
We link to other Websites. We are not responsible for the content or privacy policies of these websites or for the way in which information about their users is treated. In particular, unless expressly stated, we are not agents for these Websites or advertisers nor are we authorized to make representations on their behalf. In any event, you should explore the privacy practices of those third parties.
In order to bring you more personalized services, we may ask you to establish one or more passwords to gain access to certain services or sections in either our Website or the website(s) of other suppliers whose products or services are available to you via a link from our Website. You are solely responsible for the control and use of each password you create.
We may update our Privacy Policy from time to time. If we make a material change to the policy, we will post a notice on our Website, together with an updated Privacy Policy.
If you have received an e-mail or e-mails from CBS International that you no longer wish to receive please contact us at office@cw-cbs.rs