MAPIC 2024 in Cannes showcases the latest trends shaping retail, leisure, and lifestyle destinations. Under the theme "The New Retail Equation," this year's event highlighted key topics such as mixed-use developments, sustainability, technology and evolving consumer expectations. Attendees had the opportunity to explore how retail spaces transform to include multifunctional offerings like product testing, immersive experiences and enhanced dining and leisure concepts.
It was also busy and lively at the Cushman & Wakefield stand with 75+ experts from 19 countries, including our team representatives Dusan Miletic and Marko Katanic.
